There is plenty of opportunity to build domestic tourism to places like Narrabri Shire. A study commissioned by online travel site Wotif shows that on average Australians have visited fewer than one per cent of the 15,268 towns, cities and suburbs that dot the country – and that most Australians (53 per cent) can only name up to nine regional destinations across Australia. Nearly a quarter (24 per cent) of all Australians and 36 per cent of those aged 25-34 years admit to feeling embarrassed about how few Australian locations they’ve been to.
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