A new logo ‘ReMade in Australia’ was launched in April and is a new brand that identifies genuine products which use recycled content. Products must have a minimum of 20 per cent recycled content, half of which must be Australian-made, to display the logo. It is designed by Dr Kenneth Cato, the same artist who designed the ‘Made in Australia’ logo, which has been around since 1986 and is currently used by more than 4500 businesses. It has helped consumers support local products and has helped Australian businesses to compete against multinational companies.
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